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Ever dreamed of creating the next iconic brand?
Nowβs your chance to unleash your imagination and build something unforgettable. Welcome to AETHRA GLOBAL BRANDATHON 2025 β a thrilling competition where you invent an imaginary organization, design its logo, name it with flair, and craft a compelling brand story.
Whether itβs a futuristic tech company, a mythical art collective, or a social impact movement β the world is your canvas.
π Whatβs the Challenge?
β Participants must create: A logo (hand-drawn, digital, or stylized concept)
β A name for their imaginary organization
β A brief description of what the organization does β its mission, vibe, and impact
π― Why Join?
β Creative Freedom: No niche, no limits β just pure imagination
β Recognition: Get featured in Aethraβs global showcase
β Rewards: Win exciting prizes, mentorship, and bragging rights
β Fun Factor: Itβs branding meets storytelling meets design β and itβs a blast
π Key Dates
Registrations Open: November 14 at 9:00PM GMT+5:30
Submission Deadline: December 31 at 11:45PM GMT+5:30
Judging Starts: January 01 at 7:30AM GMT+5:30
Judging Ends: January 23 at 3:30AM GMT+5:30
Winners Announced: January 23 at 7:30PM GMT+5:30
Requirements
Join the discord: https://discord.gg/tyna9bjWPj (Required)
π Requirements
β Open to everyone β students, professionals, dreamers, creators
β Submit: A logo (image or sketch β digital or scanned)
β A name for your organization
β A short brand description (max 200 words)
β Past branding experience is welcome but not required π§
Prizes
1st Place
2-year VIP membership to CodeCrafters (Worth $720)
+
CleanShot X Basic lifetime license with 1 year of updates (Worth $29)
+
A certificate shows that you are the 1st place winner of Aethra Global Brandathon 2025
2nd Place
1-year VIP membership to CodeCrafters (Worth $360)
+
CleanShot X Basic lifetime license with 1 year of updates (Worth $29)
+
A certificate shows that you are the 2nd place winner of Aethra Global Brandathon 2025
3rd Place
6-Month VIP membership to CodeCrafters (Worth $180)
+
CleanShot X Basic lifetime license with 1 year of updates (Worth $29)
+
A certificate shows that you are the 3rd place winner of Aethra Global Brandathon 2025
4th Place
A certificate shows that you are the 4th place winner of Aethra Global Brandathon 2025
5th Place
A certificate shows that you are the 5th place winner of Aethra Global Brandathon 2025
Devpost Achievements
Submitting to this hackathon could earn you:
Judges
Reach out to be a judge
aethra.club@gmail.com
Aaryan Mulaye
President @ AETHRA
Arnav Chhajed
Lead Organizer @ AETHRA
Mohak Rajendra
Senior Technical Lead Engineer @ Google
Deep Shah
Founding engineer and Chief architect at Socratic AI | Software Engineer @ Meta
Prakshal Doshi
Software Development Engineer @ Apple
Saurabh Kakkar
Director, Basel Data Repository @ Santander Bank
Praneetha Kotla
Lead Robotic Process Automation Developer, ERP Smartlabs
Suresh K Palus
Lead Software Engineer, Paramount+
Samaresh Kumar Singh
Principal Engineer, HP Inc
Rohit Gupta
Senior Software Architect | Senior Member IEEE
Saumya Tyagi
IEEE Senior Member | Staff Software Engineer, Coupang
Ankit Hemant Lade
Principal Data Scientist at Ascentt Systems Inc
Kaushik Sivakumar
Software Engineer | ex-Zillow | ex-Intuit
Manish Shah
Senior Manager of Software Development @ eBay Inc
Sai Karthik Baira
IS Business Analyst
Nicoy Morrison
Electrical Project Engineer at Helms Electric
Varinder Sharma
Technical Manager at Nokia Networks USA
Vikas Mittal
Principal Software Engineer at Walmart Global Tech
Judging Criteria
-
Originality
Is the brand concept fresh and imaginative? -
Visual Impact
Does the logo grab attention and reflect the brand vibe? -
Name Power
Is the name memorable, meaningful, and brandable? -
Narrative Strength
Does the description clearly convey the brandβs mission?
Questions? Email the hackathon manager
Tell your friends
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